Senior Marketing Analyst

Full-Time Position


Work at one of OBJ’s Best Places to Work in Orlando! We are looking for an incredible Senior Marketing Analyst to join our team. Net Conversion is a company worth boasting about. We are located in the heart of beautiful Downtown Orlando.


On top of a senior marketing analyst career with competitive salary, we offer:


Employer paid medical, 401K match options, cutting-edge technology, sit/stand ergonomic desks, catering Fridays, fridges stocked with snacks in the trendiest employer kitchen you’ve ever seen, Segway scooters for borrow, bathrobes and more!


Job Details


Job Description


The Senior Marketing Analyst will assist in the development and execution of Net Conversion’s client media strategies. The Senior Marketing Analyst is responsible for marketing and analysis/optimization of the organization’s services and/or products which may include consumer & market insights, digital marketing, advertising, and analytics.


Candidate Should Have


  • College degree in marketing, business or a related field is preferred or equivalent related experience.
  • 3-4 years prior experience in a role requiring similar skill sets
  • Google AdWords certified and proficiency with Google analytics, Adobe Analytics and/or marketing network platforms
  • Experience in storytelling through presentation decks
  • Ability to work with minimal supervision, determine task priorities and follow-through
  • Advanced analytical and problem-solving skills
  • Superior organization, project, and personnel management skills
  • MS Office and email proficiency
  • MAC proficiency at a minimal of an intermediate level
  • Reporting/analysis of online marketing channels (Facebook, DCM, Google Ads, etc.)

Physical Requirements


Periods sitting at a desk and monitoring computer (we have ergonomic sit/stand desks)


Responsibilities


  • Develop robust digital media strategies and campaigns utilizing channels such as search engine marketing, display/banner, video, paid social, direct partner buys and others.
  • Advanced knowledge in creating and managing campaigns within the media platforms
  • and tools with partners including Google Ads, Bing, Facebook, Google Campaign
  • Manager, and others as needed
  • Lead and nurture client relationships on behalf of Net Conversion
  • Lead Team meetings
  • Creating and delivering presentation decks for the purpose of communicating upcoming strategic initiatives or recapping recent digital efforts
  • Take initiative to identify and execute digital media tests
  • Work closely with the Analytics team to track performance and make optimizations to client campaign efforts to improve media and overall business performance
  • Oversee clients’ budgets to ensure campaign spend is within the targeted range while making strategic shifts as necessary
  • Adhoc client analysis as needed, including root cause/deep dive analysis, insights, and providing recommendations as part of ongoing optimization efforts






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